SkyNest Residences
From master-plan renderings to every unit on every floor, everything buyers need to know fits neatly on one website.
- Client
- Developer of a high-rise apartment project in Ho Chi Minh City
- Industry
- Real estate
- Services
- Web design
- Duration
- 10 weeks
- Year
- 2024
Project overview
Scope of work
The developer was preparing to launch sales of a high-rise apartment project and needed an official website before launch day. Earlier ad campaigns had sent prospects to a patchwork of separate landing pages, prices changed with each sales phase but weren't updated in time, and the list of registered prospects was spread across several files kept by the sales team.
The goal was a single website that captures the spirit of the project, lets buyers explore the location, amenities and each unit type visually, and look up a floor-by-floor price list that's always current; every show-flat visit request goes straight into the CRM so a sales consultant can reach out the same day.
Challenges
Prices that change by phase
Unit prices and availability change with each sales phase; a single inaccurate detail on the website is enough to cost the buyer's trust.
A heavy media library
Renderings, show-flat photos and construction progress videos are large files, yet they still have to look sharp and run smoothly on phones.
Leads slipping through the cracks
Sign-ups from many ad sources must be captured with their full source and automatically assigned to the right sales consultant.
GREEN TECH's solution
GREEN TECH designed the website around the buyer's journey: from an overall first impression, to location and amenities, then down to the layout of each floor. The sales team updates unit prices and status in an admin panel built with Node.js, with data stored in MongoDB and reflected on the website instantly. Images and videos are exported in multiple sizes and delivered through Cloudflare, so each device loads only the version it needs. The sign-up form records the campaign source, blocks duplicate submissions and pushes data to the CRM together with rules for assigning leads to consultants.
Key features
Photo and video gallery
Renderings, show-flat photos and progress videos are organized by theme and can be viewed full screen without slowing the page down.
Floor-by-floor price list
Pick a tower and floor to see the floor plan, area, orientation, indicative price and color-coded status of every unit.
Show-flat tour booking
Prospects choose a date and time slot and receive a text confirmation; consultants are notified the moment a new sign-up comes in.
CRM integration
Prospect details, ad source and units of interest are transferred automatically, helping the sales team follow each lead through to closing.
Results
+34%
Show-flat tour sign-ups
5 min
For a lead to reach a consultant
2.8 min
Average time on page
The website launched ahead of the first sales phase and became the common destination for every ad campaign. The sales team no longer has to gather prospect lists from multiple sources, and buyers always see the same price list as their consultant. The admin panel stays in place so the developer can keep using it for later sales phases and future projects.
Technologies used
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